Want to shine out in this aggressive era that has nothing but cut-throat competition? It’s time to shift your focus from the traditional means of marketing to the new generation tactic- Digital Marketing. Today, the digital world is where all the eyeballs are and have all the attention. People are spending more and more of their time on electronic devices and that is nothing but a wonderful opportunity to market your product on numerous digital platforms. We at WeSourceU help you with the entire digital marketing process by identifying the correct opportunity, devising an innovative and creative strategy, and taking actions by showcasing it on various platforms. Let’s merge the online and offline worlds and modernize marketing ways.

Demand Generation

In today’s competitive world, one of the biggest challenges for companies is to create demand for their products and/or services. This is when the concept of demand generation comes into picture by creating awareness of and interest in the company’s offerings using technology. Demand generation can help a company reach new markets, endorse new product features, build customer buzz, generate PR, and re-engage their prevailing clienteles. WeSourceU helps your company generate demand for your selling and is responsible for every touchpoint in your buyer’s journey- all the way from being an anonymous visitor to a happy customer.

SEO

Over millions and millions of articles are published on the internet each day and each second. Now, in this age of internet users, the main challenge is to stand out to be successful. The prevailing question is- how can this be done? A marketing buff would answer, “Through SEO”. So, what exactly is Search Engine Optimization? It is the process of optimizing your content in a way that it ranks on the top when you search for a specific keyword in the search engine. We at WeSourceU provide you with SEO services that will help your company grow traffic and eventually, increase your revenue. Let’s collaborate to grow your business.

Funnel Marketing

Getting higher and higher traffic on your website is very important. A small percentage of those visitors would be the ones who would take action on your website. This is when the concept of funnel marketing comes into force. The top of the funnel is where all the website visitors go, and only the interested visitor are the ones who go down the funnel. WeSourceU does careful analysis and helps you market your customers at various funnel stages to influence them to take action on your website. This would help you grow your sales, generate higher customer loyalty, and build stronger brand awareness.

Online Reputation Management

Times have gone when companies did not engage with their customers on their websites or social media platforms. Today, people prefer brands to have more user-generated content and regular interactions on social media platforms. Transparency in the feedbacks from clients, be it appreciation or criticism, is of utmost importance these days. Therefore, your company’s online reputation becomes the company’s reputation in this internet driven era. WeSourceU helps you become well respected and radically transparent by monitoring what the customers have to say about you and help you respond quickly and politely. We learn from your mistakes and help you be a better you.

Social Media Management

Today, the traditional form of marketing has shifted its gear to social media marketing. Managing the social media for a brand includes creating, publishing, promoting, and managing the content across various social media platforms as- Facebook, Instagram, Twitter, YouTube, etc. Research suggests that after search engines, social media is the 2nd most popular way for people to research brands. For the same, maintaining social media platforms in an innovative and creative approach is of utmost importance. WeSourceU takes social media to another level with our full-service social media management services and expertise in brand storytelling and content marketing. Let’s give your brand what it deserves and take it to the level next.

Social Media Ad Strategy and Campaigns

The majority of brand discovery happens in social media feed and advertisements. People keep on checking their feeds all the time while traveling, commuting, and even relaxing. Social media advertisements and campaigns are today the most effective way to target audiences based on demographic information so that the targeted audience can see your brand in their feeds. WeSourceU helps your ease your pain by crafting the best Ad Strategy and campaign to take your brands to every home. This helps your brand increase traffic, visibility, customer engagement, lead generation, and hence, sales. Together, we can build successful campaigns.

Behavioral Psychology

Behavioral psychology is understanding why people behave the way they do and is concerned about discovering the patterns of action and behavior in a given situation. This concept becomes important while marketing a product/service because we need to know as to how a consumer would react to various ad campaigns at different times and various platforms. An effective strategy must be formulated keeping in mind the consumer’s behavioral psychology so that the campaign prompts them to take positive actions. WeSourceU studies behavioral issues such as perception, decision making, information search, attitudes, beliefs, categorization, consumer research methods, and more. This helps you learn more about your customers and reach them in their preferred way.

Google Display Network

With the help of Google Display Network, businesses place display ads on a different network of sites across the internet. According to research by Google, the Display Network reaches over 90% of global internet users expanding across 2 million sites. This clearly highlights the importance of display networks. WeSourceU helps you create the most effective advertisement for display networks within your budget and preferred format to particular audiences in particular locations. This would help your company reach people while they are browsing their favorite websites, watching videos on YouTube, or even while checking their emails.

Digital marketing

Every year, the number of people who go online is increasing due to the increase in the availability of the internet. This means, if you want to meet people today, you need to go where they spend most of their time- Online. Hence, marketing your products/services online has become of utmost importance these days. With digital platforms, marketing has become more data-driven and human-centric. At WeSourceU, with deeper collaboration, powerful storytelling, and analytical rigor, we create successful digital marketing campaigns for your company and increase your brand awareness.

User Acquisition

User acquisition is the act of gaining new customers using data-driven mobile ad campaigns. With the help of user campaigns, we can convert the customers right away. With the increasing use of the internet, most of the user acquisition strategies are focus largely on social media channels. WeSourceU uses technology to look for trends and patterns so that we can minimize the amount spent on ads, discover new audiences, and increase your company’s overall lifetime value.

Google Adwords

In a time where everything is googled, why not Ads? Google Ads help companies by being seen by customers at the time they’re searching on Google for things that the company offers. Through Google Ads, advertisers can bid on certain keywords for their clickable ads to appear in Google’s search results. We at WeSourceU help you create successful Google Ad Campaigns so that it can drive more traffic to your website, you get an increased number of customer calls and as a result, an increased business sale.